Type of psychology: Biological bases of behavior; emotion; learning;

memory; motivation; social psychology Fields of study: Attitudes and behavior; aversive conditioning;

behavioral and cognitive models; cognitive learning; methodological issues; motivation theory; Pavlovian conditioning; personality theory; social motives

Central to the study of psychology is motivation, which is fundamentally concerned with emotion, personality, learning, memory, and gaining an understanding of how behavior is most effectively activated, organized, and directed toward the achievement of goals.

Key concepts

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Breaking Bulimia

Breaking Bulimia

We have all been there: turning to the refrigerator if feeling lonely or bored or indulging in seconds or thirds if strained. But if you suffer from bulimia, the from time to time urge to overeat is more like an obsession.

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