The alternatives to developing social interest as a way of escaping from feelings of inferiority are either to wallow in them or to explain them away with private logic. Private logic is an individual's techniques for coping with the feeling of inferiority by unconsciously redefining himself or herself in a way not compatible with social interest. Such individuals retreat from meaningful interpersonal relationships and challenging work because it might threaten their precariously balanced self-esteem. Private logic convinces these individuals to seek a sham sense of superiority or notoriety in some way that lacks social interest.
One such approach in private logic is what Adler termed masculine protest (because Western patriarchal culture has encouraged such behavior in males and discouraged it in females). The formula is to be rebellious, defiant, even violent. Underlying all sadism, for example, is an attempt to deny weakness. The gangster wants more than money, the rapist more than sex: They need a feeling of power in order to cover up an unresolved inferiority feeling.
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